Free resource

Is your landing page missing one of these 27 things?

Download the free Story-Driven Landing Page Checklist — and find out in 10 minutes why your page isn’t converting the way it should.

Part 1 — The Hero: does your opening make your reader feel immediately seen?

Part 2 — The Problem: have you named the real frustration — not just the surface issue?

Part 3 — The Guide: are you leading with empathy before credentials?

Part 4 — The Plan: is your offer described in benefits, with one clear CTA?

Part 5 — The Transformation: does your page end with the vivid picture of life on the other side?

27 items. One per Framework point. Takes about 10 minutes to run against any page you’ve already written.

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I ran my sales page through this checklist before my last launch. Found three things missing. Fixed them. Conversion rate doubled.

— Course creator, online educator